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Sock It to Cancer with Urban Air

Join us as we raise childhood cancer awareness and spread hope with specially designed socks.

Urban Air is Teaming up with Unleashed Brands Foundation to Raise Childhood Cancer Awareness

September is Childhood Cancer Awareness Month and Unleashed Brands Foundation and Urban Air are partnering together to donate over $160k to support kids and families battling childhood cancer through our Sock it to Cancer program.  In addition to donating 40,000 pairs of socks to kids facing cancer treatments, $0.05 for every pair of socks sold from September 1-30 in an Urban Air will be donated to the Leukemia & Lymphoma Society and Children’s Miracle Network*.

Did You Know?

Kids battling cancer in hospitals often use sticky bottomed socks to keep them from slipping on hospital floors

Help make a difference!  We are asking guests to purchase these socks, take a photo and use the hashtag #SockItToCancer to help spread awareness.  These limited edition items not only emphasize the importance of childhood cancer awareness but also support the Foundation’s mission and its backing of critical organizations working towards a cancer-free future. Read more about Samuel’s amazing story, and the realities of childhood cancer below.

* Up to a cash value of $20,000 split evenly between Leukemia & Lymphoma Society and Children’s Miracle Network

Spreading Joy, One Child at a Time: Samuel’s Story

A collaboration between the Unleashed Brands Foundation, the San Diego Padres, and The Leukemia & Lymphoma Society brought joy and respite to Samuel, his mother Dawn, father Joseph, and little brother Luke.

Read Samuel’s story.

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